Resume
Achievements and Experience
Through many years of hard work and dedication, I’ve established a strong career in this industry. Directed, inspired, and motivated team of designers to elevate product aesthetic and quality. Worked closely with other accessory directors and designers to create and developing the APP, digital site, corporate identity and branding, look and feel and style guides for Hi-profile events, organizations and city developments. Each role has been a dynamic endeavour, providing me with an opportunity to develop both personally and professionally. I’m always looking for new projects and partners to collaborate with, so get in touch if you’d like to connect.
Bloomberg, NY
2/16 – Present
Creative Director-Bloomberg Philanthropies
Contributed to creative process through original ideas and inspiration
Build and maintain relationships with business partners across marketing, city offices and non profit organizations
Direct the concept of and lead day to day design of all marketing assets including digital and print assets including campaign concepts, emails, social ads and print
Direct and oversaw photo shoots, retouching, campaign concepts, print and digital for Bloomberg Philanthropies annual report, and foundation/company videos
Develop and enforce design guidelines, templates, and workflow processes for internal and external communications outputs and materials
Create and direct event conference for Bloomberg Harvard City Leadership Initiative , Global Business Forum and Climate Exchange (Conference hosted by Bloomberg and Vanity Fair). All the conferences were hosted for mayors and heads of states around the world
Director new banding on print and digital for nonprofit organization and company program, such as CUNY, Collegepoint, Mayor Challenge, Digital Accelerator, 20 years 9/11 Memorial Museum and Asphalt Art
Preserved branding standards for the cities support by Bloomberg associate, such as Newark, Atlanta, Chicago, San Francisco, Milan, London and Lima
Collaborated with the engineering and mobile team on application interfaces for Bloomberg Connects APP. Promoted and developed app on social media platform. Supported sponsorship museums on the partnership branding and museum materials
Bloomberg 2020 Presidential Campaign
11/19 – 3/20
Creative Lead Director
Design and create all digital and print assets
Ensure that all designs adhere to brand guidelines with minimal guidance
Stage design for the campaign rally
Oversee brand visual identity across the campaign and authoritatively handle project workflows
Bloomberg, NY
11/14 – 1/16
Freelance Designer
Contributed to creative process through ideas and inspiration for internal campaign
Preserved branding standards of assigned accounts
Collaborated with production on task list creation to meet overall project goals on time
Carefully prepared design layouts into prepress files for offset, web and printing
Managed multiple projects effectively in demanding environment with tight deadlines
Developed print materials such as brochures, banners and signs
TBWA\Chiat\Day, NY
4/14 – 11/14
Senior Designer
Assisted in design, development and implementation of guidelines.
Responsible for releasing final mechanicals to vendors, including all release aspects from collecting files and burning disks, to FTP protocols
Collaborated with Senior Art Director
in designing media, promotional materials, booklets and brochures for Nissan, Infiniti, Hewlett Packard and Michelin
Butts and Arrows Creative
1/14 – 5/14
Designed seasonal print ads and window decals for Beefeater
Created promotion pieces for Pernod Absinthe and Seagrams
Freelance Art Director
GlobalWorks, LLC, NY,
11/07 – 12/13
Studio Design Manager / Art Director
Worked with clients to gather and define requirements, establish scopes and managing project milestones
Developed collateral such as display, marketing and packaging materials to support product branding strategies
Develop production and process strategies
Developing brand specific art directions, pulling swipe and building creative briefs
for brand partnersDesigned new art work for use in range of advertising, marketing and corporate branding projects
Award
Bloomberg Philanthropies Annual Report 2017
Won Bronze in the Publishing Category from Creative Pool